Is Blue Nile Customer Service Good? (In-Depth Analysis)

Last Updated on April 12, 2023 by Juli "Jewels" Church

Wondering if Blue Nile's customer service team is any good?

Perfect, you're in the right place!

In this guide we cover:

  • If Blue Nile's Customer Service Is Any Good
  • What's The Best Ways To Contact Blue Nile Customer Service (email, chat, etc)?

All of that is covered and more. Let's jump in!

Blue Nile Customer Service

How Good Is Blue Nile Customer Service?

A diamond company is as good as the customer service that the company provides.  If you are making the hefty investment into a quality diamond, you want to make sure that the company has made a greater investment into its support staff to give you the experience that you deserve.  This is one of the bigger commitments you may make in jewelry and Blue Nile wants to make sure that your experience is as unforgettable as the diamond itself.

According to Blue Nile’s website, they offer an unparalleled service.  Knowing that you could shop at other diamond stores, they pride themselves on customer service first.  Whether you are just browsing, or you are a serious buyer, they invite you to converse directly with their expert diamond and jewelry consultants.  We will cover their consultant program in a minute.

You cannot always trust what a company says on its website so we did some research to take a further look.  The results were surprising.

While many companies are sending their customer support overseas, Blue Nile has made many investments in their consultant program instead, demonstrating their commitment to service and a great customer experience.  They also invested heavily into their website technology to make sure it is a great customer experience. User-friendly and intuitive, their website allows you to search and narrow down your diamond results based upon preferences and collection styles.

Along with a personal touch, they have a great 30-day return policy and they will even provide financing to help for those diamonds that are temporarily out of reach.  With free shipping, a no questions asked refund, free shipping, and insurance, their customer service is not only supportive but all-inclusive. All in all, from the research we have conducted, their customer service policy is one of the key features that Blue Diamond is most proud of- besides their diamonds of course.

Does Blue Nile Provide Any Free Diamond Advice?

One of the distinctive customer service features about Blue Nile is their advice center. Before you get there though, their online shopping experience is designed to help you get clarity on what it is that you are looking for. Once you narrow down the options, then they provide you with a contact number where you are able to talk with a diamond and jewelry consultant.

This department is a non-commissioned department of consultants that are hired to help you make the best choice when it comes to your investment in diamonds. You can talk with them through all of the different options. At the end of the conversation too, there is a free return, free shipping, and a low-cost insurance policy. That way, even if the conversation was great, but you are still not satisfied, your investment is protected. In fact, even if the ring is perfect but the sizing changes, you get a free re-sizing within the first year.

How To Contact Blue Nile Customer Service By Phone?

Can You Do It?

Blue Nile’s customer service line is posted right on their website in several different places. At any time, whether you are just looking or if you are a returning customer, you can contact the customer service lines as follows:

Diamond Questions: 1-888-565-7641
Jewelry and Policy Questions: 1-800242-2728

All of their representatives are there to educate and inform. The company states, and employees confirm, that they are non-commissioned and there to help you get a better understanding of what you may be looking for and what Blue Nile can offer. A number of people have reported that their calls were answered within a few rings.

Blue Nile Contacts

Available Hours?

Blue Nile’s call center for customer service is advertised as being open 24 hours a day, 7 days a week.  Many reviews and comments have suggested that not only is this true, but that their call was answered quickly by a warm voice on the line.  

Is It Helpful?

The service on the other end of the line is helpful in answering all questions.  Their free return, exchange, and shipping policies allow all questions and conversations to very user-friendly.  The staff has been reported to be helpful and professional.

How To Contact Blue Nile Customer Service By Email?

Can You Do It?

Similar to their phone support, their customer service e-mails are split up by departments and are easily found on their Contact Us page.

For Diamond Questions:
For Jewelry Questions:
For Policy Questions:

Available Hours?

Like the rest of the customer service staff, their e-mail team is ready to answer questions 24 hours a day, 7 days a week.  The e-mail team is responsive, though not as responsive as the Live Chat team nor the call team just given the nature of e-mail communication.  

You will want to make sure that your e-mail settings are secure if you start sending sensitive information to the e-mail support team.

Is It Helpful?

While the e-mail support is professional and helpful, the very nature of finding the right diamond requires a bit of back and forth.  The e-mail staff team will respond and answer quickly but will suggest a phone call or Live chat after the first round of back and forth.

How To Contact Blue Nile Customer Service By Chat?

No stranger to embracing technology, the customer service team is available by chat as well.  There you can ask what you want of a customer support specialist without the pressure of needing to stay on a call.  You can ask on your time and keep a thread good thread going. The chat feature allows for quick back and forth questions to help you get your questions answered quickly.

Can You Do It?

The chat feature is supported by any browser and is an in-house feature meaning you do not need to download any outside technology and you can keep your computer safe.  There are prompts on nearly every page so the chat feature is easy to find. This avoids insecure e-mail breaches in case you are passing any sensitive information back and forth.  The in-house feature is very nice in that it is responsive, quick, and on the page.

Available Hours?

Like the rest of the customer service team, the chat function is available and responsive 24 hours a day, 7 days a week.  They have a dedicated team of non-commissioned support representatives to help you better understand your investment.

Is It Helpful?

While the chat function is very helpful and beneficial, the one downside is at the beginning of the chat.  To start a live chat conversation, you must give the company your name and e-mail address with an opt-in to receive promotional e-mails.  This may be annoying enough to some to call instead. Even there though, the representative will ask repeatedly for your e-mail address as a means of following up with you.  It is common practice now for companies to extract your e-mail from you.

Final Thoughts On Blue Nile's Customer Service

Whether you are buying an engagement ring, or a necklace, Blue Nile has a reportedly high customer service satisfaction rating with stories and reviews all over stating how easy the customer experience was and how quickly customer service responded to any issues with resizing rings, changing out diamonds, etc.  One customer even raves that the customer experience with Blue Nile was almost as enjoyable a the proposal itself. 

If you are going to be investing heavily into a diamond or other expensive jewelry, you deserve to be treated with respect, with intelligence, and with dignity.  A diamond can be had many places. Wouldn’t it be nice to feel the small-time customer warmth of a small jeweler with the support and scalability of a big box company?  With Blue Nile you can have the best of both worlds for a lower cost diamond than either of those options.

Read also: The Complete Blue Nile review guide

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