Black Friday Jewelry Deals & Holiday Sales in 2021

Huge Holiday Sale: James Allen, our #1 ranked online diamond retailer, is currently offering 25% OFF engagement ring settings and more. Plus, for the first time ever they have 3% OFF on all Earth-created diamonds. Click Here to combine savings from these amazing offers.

Gearing up for the holidays with some Black Friday jewelry deals this holiday season?

Perfect, you're in the right place!

We'll show you all the big jewelry deals going on for Black Friday, Cyber Monday, and beyond.

black friday cyber monday featured image

2021 Black Friday Jewelry Deals

Make sure to check back here for updates and new deals as they roll out as well as a FAQ at the bottom of the page for helpful information. Without further ado, here's all the discounts and Black Friday Jewelry Deals going on now. 

1. James Allen: 25% off + 3% Off Earth-Grown Diamonds Until 12/31

James Allen is where the majority of customers buy online for engagement rings and wedding rings. This season, they're offering 3% off natural diamonds and 10% off select "as grown" lab-grown diamonds-for the first time ever. 

james allen holiday sales logo

Highlighted Deals:

  • 3% off Natural Diamonds (ends 12/31)
  • 10% off Select Lab Grown Diamonds
  • Gemstone jewelry
  • Pearls

2. Blue Nile: 50% off (ends 11/28)

Blue Nile is the first online diamond retailer and has a glowing reputation among customers. They are one of the top places customers buy engagement rings and wedding bands.

blue nile holiday sale logo

Their 2021 Black Friday focuses on memorable jewelry gifts like diamond eternity rings, necklaces, earrings, and gemstones jewelry.

Highlighted Deals:

  • Wedding rings
  • Eternity rings
  • Diamonds and gemstone fine jewelry
  • Coupon Code: FRIDAY21

3. Ritani: Up to 40% off

Ritani has so many deals this season, you'll have no problem finding the perfect gift for the jewelry lover in your life. They specialize in designer ring settings, similar to the Tiffany jewelry brand.

Ritani holiday sales logo

Ritani partners up with other jewelry retailers to let customers shop online or pick up in store at a partner jewelry retailer. Currently, they're the only retailer discounting their loose diamonds right now!

Highlighted Deals:

  • 3% off loose diamonds (min $1500) HOLIDAY3 ends 12/5 
  • 40% selected Fashion Jewelry FESTIVE40 ends 12/5
  •  30% Off Wedding Rings & 5-Stone Rings FESTIVE30 ends 12/5
  • 25% Off Eternity Rings ETERNITY25 ends 12/5

4. Leibish and Co.: Up to 25% off (ends 11/28)

Leibish & Co. is the premier source for bold and colorful jewelry. They specialize in colored diamonds and colored gemstones.

Leibish & Co black friday deal

Colored diamonds are the perfect jewelry gift for that special someone in your life with a unique taste. If you're looking for a timeless gift, they've got some deals on their diamond tennis bracelets as well.

Highlighted Deals:

  • Colored diamond jewelry and engagement rings
  • Colorless diamond tennis bracelets

5. Brilliant Earth: Diamond Freebies with Purchase (ends 11/25)

Brilliant Earth is a popular online diamond retailer that specializes in ethical diamonds and gemstones-both natural and lab-created. 

brilliant earth logo

This Black Friday season, Brilliant Earth is embracing the gift of giving by adding some freebies to your cart with purchase. 

Highlighted Deals:

  • FREE lab-grown diamond stud earrings with min $1,000 purchase

  • Purchases over $5,000 will get FREE natural diamond stud earrings 


Black Friday Jewelry Deals 2021 FAQ

Here are some of the most popular questions asked about Black Friday jewelry deals. 

Is Black Friday a good time to buy jewelry?

Black Friday deals are great if you're looking to buy jewelry. Jewelry stores heavily discount their most popular styles during this time more than others.

Jewelry is one of the most popular gifts people choose for their special someone. Whether you're shopping for a best friend, parent, teenager, or elder, jewelry is always a great option.

Does Black Friday apply to jewelry?

You can find Black Friday deals from jewelry retailer online or you can select your store to visit. You can find the latest jewelry styles and trends during Black Friday sales.

Each store has their own discounts, but you'll find most fashion jewelry is discounted across the map. Earring and necklace sets are the most popular gifts during the holiday.

Are there exclusions to Black Friday deals?

You should always read any kind of exclusions when looking at Black Friday deals on jewelry. Some companies may advertise 50% off- only for a customer to realize its for a specific jewelry type, not the one they want.

Some only allow you to choose from a specific pool of jewelry pieces and others blanket their site with one discount. You should make sure you pay attention to key terms like "up to x% off", "minimum purchase", while supplies last", and of course the dates it's valid until.

Common exclusions include loose diamonds, special orders, brand name designs, full custom designs, etc.

Are diamonds cheaper on Black Friday?

Most of the time, diamond jewelry is cheaper on Black Friday than off season. This includes diamond necklaces, bracelets, and preset jewelry. You'll find more deals on preset engagement rings and wedding bands than you will on loose diamonds.

When you're buying a loose diamond and a ring setting, you won't see too many deals on loose diamonds. Your ring setting or other fine jewelry is usually the discounted part.

Conclusion

So, is it worth it to shop jewelry deals on Black Friday? Absolutely. Jewelry stores put their best foot forward when its comes to gift-giving season. They try to make it easy as possible with special gift sets or Buy More Save More deals.

Here's a recap of my favorite deals going on now:

  • James Allen: 25% off ring settings and fine jewelry
  • Leibish & Co: 25% colored diamond and gemstone jewelry
  • Ritani: 3% off loose diamonds (rare deal)

Keep checking back to this page as we update with new retailers and discounts through the season. Wishing you and your families a happy and safe holiday season this year.

Huge Holiday Sale: James Allen, our #1 ranked online diamond retailer, is currently offering 25% OFF engagement ring settings and more. Plus, for the first time ever they have 3% OFF on all Earth-created diamonds. Click Here to combine savings from these amazing offers.

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